Monday, November 29, 2010
Saturday, November 27, 2010
What Men Hate About Facebook
http://www.youtube.com/watch?v=hAsLt9iNbw8&hl=en
Friday, November 26, 2010
TYT Hour - August 9th, 2010
http://www.youtube.com/watch?v=eeBMUrTS-G8&hl=en
Thursday, November 25, 2010
Is It A Good Idea To Microwave Paintballs?
http://www.youtube.com/watch?v=lEr7NrB-w0E&hl=en
Monday, November 22, 2010
How to Create a Facebook Fan or Business Page
http://www.youtube.com/watch?v=ALiPh_eiLnA&hl=en
Tuesday, November 16, 2010
Developing Facebook Applications
I've worked on several Facebook Applications since the beginning of the year and although none of them have been massively successful hits, I've learned a couple of things about developing Facebook Applications. Hopefully, I can share some of what I've learned and experienced. I'm not going to talk much about the technical development process but instead, more of the marketing and business aspects. I'm also going to try to not make broad assumptive conclusions based on my experiences but instead, share my experiences and give conclusions that I'm pretty confident in. Some of us are making applications because we want to share our great ideas with the world but, all of us would like to monetize our ideas--don't lie, you know you do. :)
Facebook launched their application platform in the middle of 2007 and it has done very well since. Thousands of people have made applications for it and some businesses have sprouted from it. I was generally cautious of the Facebook Platform and did not look into it until mid-January of 2008. As of today, I have four active Facebook Applications that were developed solely by me and one other that I worked on. My applications aren't drawing any significant number of daily active users--I don't even have an application that has 1000 installs yet. The total combined user base of all my applications probably falls in around 1500 - 2000 installs. It isn't impressive but, keep reading.
I haven't put much polish in my applications simply due to the fact that I don't know what the return on these applications are. My first app is just a Flash remake of Pong: Old School Tennis. There is no social or viral features to that application, I was just dipping my toes in the water. That application has around 200 installs which surprises me every day due to its utter lack of features but, I guess Pong is just a fun distraction. My second go at the platform delivered me my, arguably, most successful application so far: My Bookshelf. My Bookshelf still needs a lot of polish and feature additions. My vision for it was a lot more grand than what it currently is. The biggest difference between other applications like it is the shelf display that was done in Flash so it has a nice scrolling view. I've spent the most time developing My Bookshelf and it produces the most money in advertising revenue--it accounts for about 80% - 90% of my daily Facebook revenue through Social Media.
My fastest growing and most complete Facebook Application is FlipCup Challenge based on the drinking game of the same name--minus "Challenge". It has the social features that should be expected in a Facebook game like high scores amongst your friends, global high scores, challenges--hence the name--and the ability to invite your friends. FlipCup Challenge is growing at a faster rate than My Bookshelf but has not produced nearly as much revenue. While My Bookshelf suffers from a very poor retention rate--I believe due to its lack of polish--FlipCup does a very good job keeping users who have installed it. This leads me to believe that a certain level of polish is indeed necessary even though games like Zombies were pretty rudimentry and managed to attract millions of installs. The landscape for Facebook Applications is changing and developers are going to have to make more sophisticated applications in order to compete as the platform grows and matures.
The last of my personal applications is Sam's Solitaire. It is a simple solitaire game based solely on Windows's version of solitaire that everyone who runs Windows will have. It took me about a week to make it, working just a couple hours a day--I happen to have a full-time job as well. This application is quite generic except for the fact that I made it for a girl who plays quite a bit of solitaire on her phone--that must be a first, Facebook Application as a gift. So this application has a differentiating personality and a basic social feature that tells you how fast your friends have finished a game of Sam's Solitaire. None of my applications have been active for more than 6 months with Sam's Solitaire being active for less than two weeks.
The last application that I will talk about is Sheep Tycoon. It has the production polish because we developed it as professionals at Tiny Mantis Entertainment--an independent game company. This Facebook edition of Sheep Tycoon is a simplified version of a bigger game that we have been trying to find the funds to produce. The game on Facebook is relatively simple. The goal is to get the highest score possible by milking sheep and then turning the milk into butter, cheese, or leave it as is and bring it to one of the two waiting donkey's to be delivered to town--I happen to hold the second highest score as of this writing. Although Sheep Tycoon is a very pretty game, it doesn't have the same polish in social features. It is also a lot more original than any of the applications that I have made so it is difficult to gauge if such a game would appeal to the Facebook audience.
I've searched the web for Facebook marketing techniques and I have not found any definitive information. It appears to me that everyone is still trying to figure out how to tap the potential of the Facebook Platform. One technique that I've written about, viral loops, is something that I believe can be applied to Facebook. Some apps already have used this technique without even knowing it and some appear to be deliberately doing it but in uncreative and possibly annoying ways.
The main point that I've come away with in the last six months working with the Facebook Platform to develop viable business models is that an application's ability to generate revenue has more to do with how long a user stays in your application than it does with how many total installs or daily active users you have. Obviously, if there are a lot of installs and a lot of daily active users, there will be a certain amount of revenue that can be garnered from it but, that is just a law of numbers. To maximize the revenue potential of each user is to keep them in the application. Applications also need to have a certain level of polish to them or it will just be lost in the mix. The amount of applications on Facebook is growing everyday so having a unique selling point will eventually become crucial.
I have application ideas sitting in my Developer application--some of which are half finished apps. Some of them will probably never see the light of day either due to its complexity--my procrastination--or just better ideas skipping in line. We have a big application designed for Facebook at Tiny Mantis that we are trying to get funding for. We believe that this application will expand the definition of "social games"--which is a hot sector in the application market. I'm sure I am a little biased--I had a hand in its inception--but, if you are looking to fund social games, let us know.
Revenue being generated from advertising is probably not the best route for a truly sustainable or highly profitable model. I believe micro-transactions is way to go and Facebook is supposed to be working on a system for that. There is a great deal of potential in the Facebook Platform and I will continue to find ways to unlock it--along with the thousands of other developers, venture capitalists, and business people. Hopefully, I've provided some insights through my experiences. Maybe I'll have some more in the next six months. Until then, see you on Facebook.
Tommy Leung
http://www.supertommy.com
Sunday, November 14, 2010
How to Embed Videos on Your Facebook Wall
As a web developer who works with a lot of video content online, I'm often asked the question "how do I embed videos on my Facebook wall?", to which I answer "Facebook doesn't allow video embedding in profiles but I'll show you the next best thing."
The reality of it is, Facebook has become far more popular than MySpace now and at it's peak, the majority of MySpace users had at least one video embedded on their profile, whether it was a MySpace video or a YouTube video. Now that these MySpace users have jumped ship to the other social networking site with the little blue icon, they'd like to have the same privilege of embedding video on their Facebook profile page.
So how do you do it?
OPTION 1 - posting the latest music videos on your Facebook wall and in your friends' news feeds
- find a website that supplies free viewing of the latest, most popular music videos by doing a search engine search of the following terms:
- "urban videos"
- "free music videos toolbar"
- "grime music videos" - find the video of your choice on that website and make sure the video has a "share on Facebook" button. If not, then go back to the previous stage until you find a website that enables Facebook video sharing
- click the "share on Facebook" button and it will open up a Facebook window asking you to log in
- enter your login details and click the "post to profile" tab... Feel free to enter comments that will appear alongside the video on your profile
- click "post" and that's it, the video is on your profile! It'll also show up in all of your friends' news feeds
OPTION 2 - posting any YouTube video on yours or a friend's Facebook wall using the "share a link" method
- browse youtube.com for a video of your choice
- go to your browser address bar, select the entire website address (URL) for theYoutube video page and right-click/apple-click and select "copy"
- now log into Facebook and go to yours or a friend's profile
- click the "share link" tab near the top of the page, then right-click/apple-click and paste into the text box displayed
- click "preview" then "post" and VOILA... the video is now embedded on yours or your friend's Facebook wall
These steps in option 2 can be repeated using various free video websites other than YouTube, as long as that website is an official Facebook share partner.
As an official Facebook share partner, Urban Videos contains hundreds of the latest free music videos for you to embed on yours or a friend's Facebook wall. Click Here to visit Urban Videos, find the video of your choice and simply click the "share on Facebook" button listed with the video to embed it on your Facebook wall. The video will also be playable within your friends' news feeds.
Have Fun!
Friday, November 12, 2010
Facebook - Powerful Business Promotion Tool for Merchants and Companies
Facebook is the most powerful social networking tool nowadays with a base of more than 500 million subscribers. Undoubtedly, facebook has provided a medium to connect and interact with friends and family members. However, its potential can't be limited to keeping an eye over your friend's activities, sharing status message, and sharing photos with then. In fact, facebook is a great business tool with immense potential for marketing of products and services.
Facebook for Merchants/Business Owners/Organizations
Keeping its immense business networking potential in mind, facebook has offered several business tools to merchants/business owners/organizations. The facilities to create a business page, a group, or facebook advertisements are targeting social business networking aspects only.
Facebook Pages- Facebook pages offer a simple and free, but effective opportunity to build online presence. The facility to page customization and integration of apps with them further maximizes user interaction. Creating a facebook page for business is among the least business owners can do to promote their business. Through business pages on facebook, merchants/business owners/organizations can interact with their potential customers easily. It is also easier to circulate news and other updates related to products and services being offered.
Facebook Ads- For more powerful marketing impact merchants/business owners/organizations can use facebook ads. Creating an advertisement for facebook is very easy. During ad creation, people can target their ads by location, sex, age, keyword, relationship status, job title, workplace, or college. Once done facebook will automatically deliver ads to users in desired audience segment throughout the site. Facebook ads provide following benefits to advertisers:
- Connect with more than 500 million potential customers from all over the globe
- Preference to choose targeted audience by location, age, interests or other factors
- Help in building a community around your business
- Option to set (and change) the daily budget for advertisements anytime
- Choose to pay only when people click (CPC) or see ads (CPM)
Facebook has been a popular place for merchants and customers to interact with each other. It offers mutual benefits to both of them. If merchants have the opportunity to get in touch with millions of potential customers, customers have the benefits of enjoying special promo offers and discounts being offered by merchants.
Easy Submission simplifies the complex task of facebook marketing, search engine submission, on page optimization, off page optimization, social networking, online branding, reputation management, PPC, Social Bookmarking, social media optimization. For more information visit: Social media optimization
Monday, November 8, 2010
What Are the Benefits of Facebook Pages Over Facebook Groups?
Facebook groups surely have some functions; however, the popularity of Facebook has reduced the importance of Facebook groups. Let us find out the reason behind this.
A Facebook page can lead to internal promotion at Facebook.com. The updates on the page are shown on the fan page feed, whereas the updates of the groups can never be seen on fan pages. If your friends join the pages, the page will be included in the suggestion column. The groups are not treated in this manner.
The pages score over the groups when it comes to customization properties. The groups cannot be customized. They can be handled only like message boards, where one can post messages. Every group has an area for posting messages. On the contrary, you can customize the Facebook pages in different ways. You can hide or show any content of the pages according your requirements. You can also add new modules and applications to these pages. The pages acts like mini websites.
You Facebook page can be viewed by any one; he or she will not need to be a Facebook user or account holder to go through Facebook. These pages can easily be explored on all major search engines. You cannot check out any Facebook group without signing into an account. The pages can be identified with vanity URLs, for example: Facebook.com/MyPage. This facility cannot be enjoyed by the groups.
There's no option of going anonymous with your groups. Once you create your group you will immortalize yourself as its admin. You cannot hide your identity while operating on the group. One the other hand, if it's a Facebook fan page, it will allow you to stay completely anonymous. You can publish your name only if you want.
Gary Bean is an experienced writer who is passionate about writing articles about the communication & life itself. He has his keen interest in knowing about the latest technology and then prepares articles so people will know how far the technology has advanced. So in this article he wrote about Facebook Pages.
Saturday, November 6, 2010
Is It A Good Idea To Microwave A Toaster?
http://www.youtube.com/watch?v=RBVOTSDvlxQ&hl=en
Friday, November 5, 2010
Facebook Tips For Married Couples
Why are Facebook tips for married couples necessary? Because believe it or not, more and more couples are separating and divorcing because of inappropriate relationships that began on Facebook.
You see, Facebook opens up a portal into the world in a way we've not experienced before. If you're searching for a long lost relative or your high school sweetheart, it's likely you'll find them on Facebook. If you're not searching for anyone on Facebook, don't worry, they'll find you. This can be problematic.
Mainly problematic for married couples if not handled properly.
Here are a few tips to help the two of you enjoy the benefits of Facebook without falling prey to the dangers.
1. Your spouse should be given the password and user name for your Facebook account. If this information is too confidential to share with your spouse, then frankly there's something wrong with that picture.
2. Your Facebook profile photo should be a picture of both you and your spouse.
3. Don't accept friend request from people of the opposite sex if you do not know them.
4. Don't accept friend request from ex-boyfriends, or ex-girlfriends.
5. Don't share information with others on Facebook that you would not also share with your spouse.
Taking daily steps to ensure that your relationship is happy and healthy is one of the biggest things you can do to reduce the chances of inappropriate behavior while social networking. Marriages where neither spouses' needs are being met are more susceptible to these risks.
In conclusion, Facebook is a wonderful socializing tool when used with care. Practicing these tips can help you and your spouse avoid the heartache and destruction that follows internet infidelity. So, what are your thoughts about Facebook and married couples? Join our discussion in the Christian Wives Internet Cafe'.
Wednesday, November 3, 2010
Facebook Is the New Marketplace
Facebook and other Social Media offer Marketing Opportunity
In order to be a successful marketer, you need to get the right products to the right people. When you are able to do this, you will get delightful customers who will be willing to boost your sales. It has been a trend that marketers follow their customers and try to get the message about their products across.
Convention Mass Communication Means
Conventionally, marketing communication is made possible by print, broadcast and other traditional means of mass communication. Traditional media is able to reach a wider audience. However, ineffectiveness is also a concern since some of the audience reach by consumers belong to the other segment or group that the marketer is not advertising for.
The Advent of Internet and Social Media
The internet made such a fuss when the people discover that the medium is highly personalized and provides more content on demand than any other available medium. Some social sites are popular and widely used because of some reasons:
- Every user, whether a customer or a marketer, can create and distribute content. In conventional media, the control is on the advertiser and the media owner but the customers cannot proliferate their message.
- Social sites are personalized and a user can join groups he or she chose.
- The social media creates buying decisions without the much influence of various advertisements. The whole community of social media is a revolutionized word-of-mouth.
Facebook: No.1 Social Media
Facebook already has 500 million users and is continuously growing. It is currently the number one social networking site in terms of subscription and activity. Mark Zuckerberg started the site in his dorm and is now a global phenomenon.
Facebook is an interface that is currently used for easy and fast communication. You can create fan pages and groups with a simple click of a mouse. This what makes Facebook extremely popular to many people. Moreover, a wide array of social applications was developed by the site. These applications allow users to do a number of things in their sites such as to share photos, videos as well as to play flash games and to create a blog.
Why is Facebook Important to Marketers?
The conventional forms of mass media that include television and print ads can easily reach out for the wider audience. However, in social media, the target audience is more specific, which can be beneficial to marketers. Moreover, Facebook has a lot of communication tools that allow marketers to communicate with their audience and open various possibilities in a fruitful exchange with potential clients and customers. Here are some of the useful methods that marketers can use in Facebook:
- Ads - In Facebook, you can create your own ads that will fit your taste. Also, you can customize and specify the details of your target group and the types of discussions where you want the ads to appear.
- Fan Pages - Facebook allows everyone to make their own fan pages either for personal or business purposes. Large names in the business industry create their own fan pages and have immediate fans across the globe following them around. The fan page allows you to send first hand information about the company or the products as well as a feedback mechanism that allows you to solicit honest feedback from customers.
- Branded Applications - Engage people in knowing your business and products through an application, which can be a game or a contest.
Facebook is a great avenue for marketers in targeting their specific audience. It also gives you the analytics and page insights that give good feedback and measurement on the activity done. The different options provided by Facebook can be explored and used for the advantage of marketers in boosting their popularity and sales. However, you must consider the ability of the users to create an immediate and equal action or feedback to you. You may also chose to get the service of a social media consultant to create effective social media strategies and to assure that all your efforts will not go to waste.
Ellen Agius is a Home Business Developer and Marketing Mentor with a passion to empower others. Learn more information about the best Facebook training and start earning great profits.
Monday, November 1, 2010
MySpace and Facebook - Compare the Updates
To compare and contrast the two largest social networks, all the while keeping up to date with the newest updates and features is an exciting roller coaster of events. While MySpace and Facebook are not the only two social networking sites on the block, they hold the top spots in this category.
In the personal interface area at MySpace, not the profile layout for your visitors to view, but the "for your eyes only" section, you can now customize the layout or background to a healthy selection of colors and styles. The individual modules can also be relocated and moved around to suit your ease of viewing them any way you would like or just close the ones you do not need altogether.
MySpace has a good selection of the new CSS 2.0 layouts as well for your visitors eyes on your profile page. The staggering amount of CSS 2.0 layout choices at the numerous layout sites will certainly allow the flare and personality of individuals everywhere to express their profile page and astound their guests. The new CSS 2.0 change is extremely easy to learn, so the switch over will be no problem. The tutorials furnished will assist with any troubles you may encounter.
Facebook has some updates as well in their personal interface area. It has a cleaner feel and it is easier to see your friends news feeds, status updates, photos, and posted items all designed and navigated by the new tab system. Facebook has a shout out "Twitter Style" capability that MySpace does not yet have as you are able to comment on your friends shout outs as they make them. A shout out is just a little blurb of how you feel or what your are doing at that given time or moment, like "Going to the Store", "BBL" (be back later), "Major Headache", or "At Work, Saying Hi". While MySpace has a mini shout out with no comment feature, they do have an emoticon "Mood" feature that is not incorporated into the Facebook shout out. Their emoticon "Mood" feature is offered as an application widget through the "Top Friends" application and others.
Facebook has prided itself on it's privacy features since it's inception and it actually "feels" more private when you are venturing around the profiles, groups, and featured pages. There has been much media on the virus filled applications in the mid part of 2008, but with the onset of 2009, people are still flocking in droves over to this blog social network.
MySpace is geared towards senses stimulation with its color oriented layouts, music with its many band sites, and video broadcasts. You "hear" MySpace and "read" Facebook it seems. I believe that each is a big draw to both sites. The "fluff" at MySpace being the deco, diapason, dress, and design and at Facebook, the big calling is association, art, academia, and applications.
The chat features at each social network are quite different. MySpace has their IM extraordinaire but the Facebook chat is a great deal less appealing because first you need to be on and logged into the social network in order to actually use their chat feature. Whereas the MySpace IM (instant messenger) is a separate system. There is no need to be logged into the social network at all to chat and the mobile IM is quite handy.
The customization of interface levels makes Facebook seem more private, but both social networks have a great deal of privacy or not very much at all depending on your personal settings. Individual privacy settings for personal information and for each application you choose to allow at each social network. While Facebook was the first to have outside applications available on their profile areas, MySpace has stepped up to bat on the application game and introduced a huge selection.
The thought of "Poking" your friends seems so '06 anymore compared to the Pirates, GreenSpot, MyFarm, or SuperPoke applications users are crowding to add to their own profile pages today.
For MySpace users who have switched over to the new CSS 2.0 layouts, to add your applications to your profile area and show them off on your visitors page just click the "Profile" drop down to the "Customize Profile" link, then click the "Applications" button on the left, and highlight to add which applications you would like to show for your viewers.
While both blog social networks, and I call them blog networks because each has a prominent blogging community, have pronounced and visual updates, the attractions to both social networks are numerous and wide spread. Whether you choose to become a MySpacer, Facebooker, or both is ultimately your decision. Enjoy the ride.
Stephanie Haile enjoys teaching new people to the Internet how to navigate and become comfortable with their computers. She is a business owner, wife, mom, pet lover, blogs and social networks buff, video gamer, and beach enthusiast who writes, reads, and helps others create a residual income for financial stability.
Stephanie Haile AKA Wavecritter Google Me
http://www.BlogsAndSocialNetworks.info
http://www.WorldWideWealthBuilders.com